If you asked consumers whether they would like to buy potatoes which hadn't been sprayed eight to 10 times for potato blight, one would assume most would be in favour.
Of course, ask them if they wanted to eat genetically-modified spuds and the answer might be very different.
Commercially that's what BASF will have to work hard to overcome in the next eight to 10 years - it is going to be that long before its blight-resistant GM potatoes are likely to be launched.
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